Spearheaded by Australian-owned supplement company VitaHealth, in partnership with Guardian, Yuu, and Performance Pickleball, the Offline 16 initiative champions mental wellness by encouraging individuals to disconnect from digital devices and reconnect with real life.
The Offline 16 pickleball challenge took place on Saturday, 26 July 2025, at Performance Pickleball. The event was officiated by Dr KS Beh, Chief Executive Officer of VitaHealth (Malaysia and Singapore), Cassandra, Lead Vitamins & Supplements of Guardian Singapore, Jeremy and Jeovanne, Founders and Directors of Performance Pickleball, Adrian (Xiao Ming), Co-founder and CCO Hepmil Media Group and Colin Wong, Malaysia’s No. 1 pickleball player and VitaHealth ambassador.
Dr KS Beh shared, “Offline 16 is more than just an event; it’s a movement to inspire people to disconnect from their phones and be fully present. I initiated Offline 16 to create a space where individuals could break free from digital distractions and reconnect with themselves and others. Our mission is to grow this into a widespread mental wellness movement, empowering people of all ages to take meaningful breaks from the digital world and embrace a healthier, happier lifestyle.”
“This year, we’re proud to partner once again with Guardian and Performance Pickleball to kick things off with friendly pickleball matches here in Singapore. Beyond offering quality supplements, our greater goal is to uplift communities through purposeful ESG initiatives, bringing our slogan, ‘Healthy Life, Happy Vibes,’ to life.”
Cassandra Chua added, “Guardian is committed to working with VitaHealth to further grow the mental wellness category in ways that truly benefit the community.”
Jeremy from Performance Pickleball shared, “Being able to socialise, step away from your phones and devices, mingle on and off court, these are going to be an incredible way to recharge the social battery and get more mental clarity.”
From 6PM AM to 10 PM, participants enjoyed a fun-filled day featuring pickleball challenges, health tests and other engaging activities.
Every participant received a goodie bag worth over $100, which included an exclusive jersey, VitaHealth supplement, and a variety of sponsored items. Those who successfully completed the 4-hour offline challenge were awarded a finisher badge and an e-certificate. They also had the chance to connect with representatives from VitaHealth, Guardian and Performance Pickleball and walked away with exciting lucky draw prizes.
Offline 16 is first-of-its-kind mental wellness movement by VitaHealth challenges participants to step away from their screens for up to 4 hours and reconnect with themselves, others, and their surroundings through fun, meaningful, and purposeful activities.
The “16” represents a total of 16 offline hours. When the movement launched in Malaysia in 2024, participants went screen-free for 16 consecutive hours, taking a powerful step toward mental clarity, healthier habits, and deeper human connection.
Offline 16 encourages people to go offline as a way to prioritise mental wellness in a world full of digital distractions. In a world where constant screen time and online engagement can lead to stress and burnout, we often lose touch with our own well-being and those around us. Going offline allows participants to engage in real-life conversations, enjoy mindful activities, and build meaningful relationships that go beyond virtual interactions, creating an enriching and fulfilling experience.
Offline 16 was envisioned by Dr. KS Beh, the Chief Executive Officer of VitaHealth (Malaysia & Singapore). VitaHealth aimed at inspiring individuals to break free from digital overload and rediscover meaningful connections with themselves and the world around them.
Everyone is welcome! Offline 16 is open to all age groups, from youth to seniors. Activities are designed to be inclusive, engaging, and suitable for various fitness levels.
Upon completing the Offline 16 challenge, participants are rewarded with a finisher badge and an e-certificate. More importantly, they walk away with a sense of accomplishment and a refreshed mindset, having embraced the digital detox and reconnected with their surroundings.
Offline 16 travels across various cities in Singapore and Malaysia. Stay tuned for upcoming events in new locations as we continue to spread the wellness movement!
Offline 16 is a wellness initiative rooted in Environmental, Social, and Governance (ESG) values. It promotes mental health awareness, encourages sustainable well-being practices, and is dedicated to building healthier, happier communities.
Follow @vitahealthsg on social media or check out www.vitahealth.com.sg for the latest updates and upcoming Offline 16 events.
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